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Kontrowersje związane z reklamowaniem leków Analiza porównawcza Polski i Stanów Zjednoczonych
(Lodz University Press, 2016-09-15)
For many years, the subject of aggressive marketing campaigns conducted by pharmaceutical
companies has been raised in Poland. Drug ads are everywhere, on television,
the radio, magazines and on the Internet. Therefore, ...
Controversial advertising of medicines. A comparison between Poland and the United States
(Wydawnictwo Uniwersytetu Łódzkiego, 2018)
For many years, the subject of aggressive marketing campaigns conducted by pharmaceutical companies has been raised in Poland. Drug ads are everywhere, on television, the radio, magazines and on the Internet. Therefore, ...
The importance of “disclosure” in relationships between physicians and pharmaceutical companies
(Wydawnictwo Uniwersytetu Łódzkiego, 2018)
The article raises issues of transparency in relationships between doctors and drug manufacturers. It indicates how important it is as a way for physicians and the pharmaceutical industry to regain public trust. The ...
Lekarze i firmy farmaceutyczne – standardy etyczne wzajemnych relacji w Unii Europejskiej
(Salezjańska Wyższa Szkoła Ekonomii i Zarządzania, 2012)
Within last twenty years in the European Union much regulation concerning advertisements of drugs changed. The aggressive
marketing operations of producers of medicines caused that new solutions, not only legal but also ...
Znaczenie „przejrzystości” w relacjach lekarzy z firmami farmaceutycznymi
(Wydawnictwo Uniwersytetu Łódzkiego, 2017)
The article raises issues of transparency in relationships between doctors and drug manufacturers. It indicates how important it is as a way for physicians and the pharmaceutical industry to regain public trust. The ...
Koncepcja odpowiedzialności społecznej firm farmaceutycznych
(Archidiecezjalne Wydawnictwo Łódzkie, 2010-05-15)
The burden of social responsibility is on the pharmaceutical industry. It is producing drugs and medical equipment which have to fulfill high quality standards, because they are very important from society point of view. ...
Etyczne standardy relacji pomiędzy lekarzami a firmami farmaceutycznymi w Stanach Zjednoczonych
(Archidiecezjalne Wydawnictwo Łódzkie, 2008-05-15)
This paper attempts an overview on the ethical issues of pharmaceutical industry gift-giving in
the United States of America. The article shows that law is not the only way in which the relationship
between physicians ...
Etyczne uregulowania kontaktów studentów medycyny z firmami farmaceutycznymi w Stanach Zjednoczonych
(Lodz University Press, 2014-09)
The involvement of the pharmaceutical industry in medical education can be seen as something completely natural. Who better than the producer of the med-icine would know how the drug was developed, how the process of it ...
Etyczne wyzwania współpracy pomiędzy lekarzami a przemysłem farmaceutycznym
(Salezjańska Wyższa Szkoła Ekonomii i Zarządzania, 2011)
Etyka w pracy przedstawiciela medycznego
(Archidiecezjalne Wydawnictwo Łódzkie, 2009-05-15)
Over the last few years, the pharmaceutical industry intensified marketing activity in Poland. One of the
most important ways of promotion are visits by pharmaceutical sales representatives in physicians’ offices. ...