dc.contributor.author | Rosińska-Bukowska, Magdalena | |
dc.date.accessioned | 2015-01-27T17:57:34Z | |
dc.date.available | 2015-01-27T17:57:34Z | |
dc.date.issued | 2014-12 | |
dc.identifier.issn | 2082-4440 | |
dc.identifier.uri | http://hdl.handle.net/11089/6390 | |
dc.description.abstract | The purpose of this article is to analyze the changes in the strategies of the internationalization
of enterprises as a result of the evolution the global economy. An attempt is made to assess the
impact of the progressive stages of the process of globalization on the models of functioning
of enterprises, especially the rules of competitiveness building. The article is divided into four
parts. The first part is an analysis of the evolution of the globalization processes. The second
part refers to the impact of changes in the globalization process for businesses. The third part
shows the implications of the current phase of globalization for the competitiveness system.
The last part is an attempt to explain the methods of the implementation of these challenges
using selected corporations as examples (Volkswagen, Siemens, British Petroleum). | en |
dc.language.iso | pl | pl_PL |
dc.publisher | Uniwersytet Łódzki | pl_PL |
dc.relation.ispartofseries | Ekonomia Międzynarodowa;8 | |
dc.subject | internacjonalizacja | pl_PL |
dc.subject | przedsiębiorstwa | pl_PL |
dc.subject | korporacje | pl_PL |
dc.subject | globalizacja | pl_PL |
dc.subject | konkurencyjność | pl_PL |
dc.subject | internationalization | pl_PL |
dc.subject | enterprises | en |
dc.subject | globalization | en |
dc.subject | corporations | en |
dc.subject | competitiveness | en |
dc.title | Internacjonalizacja przedsiębiorstw – istota budowania konkurencyjności w dobie globalizacji korporacyjnej | pl_PL |
dc.title.alternative | Internationalization of enterprises – the essence of competitiveness building in the corporate globalization era | en |
dc.type | Article | pl_PL |
dc.page.number | 153-171 | pl_PL |
dc.contributor.authorAffiliation | Uniwersytet Łódzki | pl_PL |
dc.identifier.eissn | 2300-6005 | |
dc.references | Aaker D. A. (1992), Strategic Market Management, John Wiley & Sons, New York. | pl_PL |
dc.references | Appadurai A. (2000), Grassroots Globalization and the Research Imagination, Public Culture, No. 12. | pl_PL |
dc.references | von Bertalanffy L. (1984), Ogólna teoria systemów, Wydawnictwo PWN, Warszawa. | pl_PL |
dc.references | Blomstermo A., Deo Sharma D. (2003), Learning in the Internationalization Process of Firm, Edward Elgar Publishing, Cheltenham Northampton, Massachusetts. | pl_PL |
dc.references | Brown T. E., Davidsson P., Wiklund J. (2001), An Operationalization of Stevenson’s Conceptualization of Entrepreneurship as Opportunity − based Firm Behavior, Strategic Management Journal, No. 22. | pl_PL |
dc.references | Budnikowski A. (2006), Międzynarodowe stosunki gospodarcze, Wydawnictwo PWE, Warszawa. | pl_PL |
dc.references | Esser K., Hillebrand W., Messner D., Meyer-Stamer J. (1995), Systemic Competitiveness – Key Policy Issues, Industrial Organization and Manufacturing Competitiveness in Developing Countries, Vol. 23. | pl_PL |
dc.references | Esser K., Hillebrand W., Messner D., Meyer-Stamer J. (1996), Systemic Competitiveness: New Governance Patterns for Industrial Development, Frank Cass, London. | pl_PL |
dc.references | Flejterski S., Wahl P. T. (2003), Ekonomia globalna – synteza, Wydawnictwo Difin, Warszawa. | pl_PL |
dc.references | Gorynia M., Jankowska B. (2008), Klastry a międzynarodowa konkurencyjność i internacjonalizacja przedsiębiorstwa, Wydawnictwo Difin, Warszawa. | pl_PL |
dc.references | Grant R. M. (2009), Contemporary Strategy Analysis, Blackwell Publishing, Oxford. | pl_PL |
dc.references | Hagel J., Brown J. S. (2005), The Only Sustainable Edge: Why Business Strategy Depends on Productive Friction and Dynamic Specialization, Harvard Business School Press, Boston. | pl_PL |
dc.references | Hamel G., Prahalad C. K. (1990), The Core Competences of the Corporation, Harvard Business Review, Vol. May – June. | pl_PL |
dc.references | Huff A. S., Floyd S. W., Sherman H. D., Terjesen S. (2011), Zarządzanie strategiczne. Podejście zasobowe, Wolters Kluwer Business, Warszawa. | pl_PL |
dc.references | Kotler Ph., Kartajaya H., Seitawan I. (2010), Marketing 3.0, Wydawnictwo MT Biznes, Warszawa. | pl_PL |
dc.references | Marzęda K. (2007), Proces globalizacji korporacyjnej, Oficyna Wydawnicza Branta, Bydgoszcz – Warszawa – Lublin. | pl_PL |
dc.references | Morden A. R. (1993), Elements of Marketing, DP Publications Ldt, London. | pl_PL |
dc.references | Platonoff A. L. (2009), Zarządzanie dynamiczne, Difin, Warszawa. | pl_PL |
dc.references | Porter M. E., Kramer M. R. (2011), The Big Idea: Creating Shared Value, Harvard Business Review No. 89 (1/2). | pl_PL |
dc.references | Prahalad C. K., Krishnan M. S. (2008), The New Age of Innovation: Driving Co-created Value Through Global Networks, McGraw-Hill Professional. | pl_PL |
dc.references | Prahalad C. K. (2006), Inside-out strategy. Explanation of Core Competence of Hamel and Prahalad, www.ckprahalad.com. | pl_PL |
dc.references | Rosińska M. (2007), Globalna sieć biznesowa jako konsekwencja nowego paradygmatu konkurencyjności w gospodarce opartej na wiedzy [w:] A. Jewtuchowicz (red.), Region w gospodarce opartej na wiedzy, Wyd. Uniwersytetu Łódzkiego, Łódź. | pl_PL |
dc.references | Rosińska-Bukowska M. (2012), Rozwój globalnych sieci biznesowych jako strategia konkurencyjna korporacji transnarodowych, Wyd. Uniwersytetu Łódzkiego, Łódź. | pl_PL |
dc.references | Rosińska-Bukowska M. (2013), Adjustment of Corporate Organizational Structure to The Demands of Competition in Fast Changing Global Economy, International Business and Global Economy, No. 32. | pl_PL |
dc.references | Scholte J. A. (2000), Globalization: A Critical Introduction, St. Martin’s Press Inc., New York. | pl_PL |
dc.references | Stigliz J. E. (2004), Globalizacja, Wydawnictwo Naukowe PWN, Warszawa. | pl_PL |
dc.references | Interbrand (2013), The Best Global Brands 2013, www.interbrand.com/en/best-globalbrands/ 2013/top-100-list-view.aspx (data dostępu: 22.02.2014). | pl_PL |
dc.references | Wiedersheim-Paul F., Olson H. C., Welch L. S. (1978), Pre-Export Activity: The First Step in Internationalization, Journal of International Business Studies, Vol. 9 (1). | pl_PL |
dc.references | Zineldin M. (2004), Co-operition: The Organisation of the Future, Marketing, Intelligence & Planning, Vol. 22. | pl_PL |
dc.subject.jel | F23 | |
dc.subject.jel | F61 | |