The idea of implementation of continuous improvement philosophy - TQM and other modem methods of management in different sectors of industry and services (including the financial service sectors) has been attracting the ...

The main goal of the paper is a description and analysis the influence of culture on a specifity of cross cultural marketing communications adressed to consumers. The author presents the evolution of marketing communications’ ...

The paper presents the problems concern customer loyalty as the company purpose in the current market and the ways of its realization. There are discussed two important matters. The first one is focused on the satisfaction ...

The purpose of the paper is describing of the algorism of procedure regarding marketing strategies in normative formulation (with concentration on SMEs) on foreign markets, which make possible achieving market success. To ...

The aim of the article is the diagnosis and analysis of the changes in the work resources in the agriculture during the last fifteen years of the system transformation. There are arguments for the improvement of the ...

The analysis of culture contexts on international investment strategies is a new but more and more popular topic of the researches. The results of the researches that are given in different parts of the world show that ...

Celem artykułu jest ocena znaczenia koncepcji separacji dla budowy systemu rachunkowości przedsiębiorstwa. Przedmiotem analizy autora jest (wewnętrzny) rachunek kosztów i wyników, pagatoryczny (zewnętrzny) rachunek zysków ...

Jednostki samorządu terytorialnego stanowią integralną część zarówno systemu ekonomicznego, społecznego jak i politycznego we wszystkich krajach demokratycznych. Jednakże zauważalne są znaczne różnice w roli, jaką w ...

Innovation activities of firms call for appropriate technical and managerial competences as well as abilities to learn. These requirements can be hardly fulfilled by firms that operate on a lower scale due to limited ...