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dc.contributor.authorKijek, Tomaszen
dc.description.abstractThe aim of this article is to carry out a theoretical and empirical analysis of the process of eco-label diffusion. Eco-labels allow consumers to identify products and services that have a reduced environmental impact during their life cycle. Thus, they are aimed at diminishing the information gap between sellers and buyers. The results of the estimation using the Bass model indicate that the diffusion of the EU eco-label has been most dynamic in countries such as Hungary, Poland, Denmark, Germany and France. In turn, the scope of diffusion (absolute saturation level) reached the highest value for companies in France and Italy. In addition, the results of the study confirm the stimulating impact of the scope of eco-label diffusion on consumer awareness of environmental issues. This finding points to the need for environmental education among consumers, which could in turn encourage firms to undertake pro-environmental actions.en
dc.publisherWydawnictwo Uniwersytetu Łódzkiegoen
dc.relation.ispartofseriesComparative Economic Research;18en
dc.rightsThis work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.en
dc.subjectinnovation diffusionen
dc.subjectBass modelen
dc.subjectoznakowanie ekologiczneen
dc.subjectdyfuzja innowacjien
dc.subjectmodel Bassaen
dc.titleModelling Of Eco-innovation Diffusion: The EU Eco-labelen
dc.contributor.authorAffiliationPh.D., University of Life Sciences in Lublin, Department of Economics and Agribusinessen
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