Przeglądaj Comparative Economic Research. Central and Eastern Europe Volume 17 (2014), No. 3 według tematu "franchise"
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Franchising as a Way of Creating Entrepreneurship and Innovation
(Wydawnictwo Uniwersytetu Łódzkiego, 2014-10-03)The article analyses franchising as a business model based on an economic relationship between the parties. The discussion of the early forms of franchising and of factors stimulating its development in Poland and the world ...