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dc.contributor.authorCeylan, Rahmiye Figen
dc.contributor.authorGovindasamy, Ramu
dc.contributor.authorOzkan, Burhan
dc.contributor.authorPandey, Sonal
dc.date.accessioned2025-01-07T07:40:34Z
dc.date.available2025-01-07T07:40:34Z
dc.date.issued2024-11-29
dc.identifier.issn0867-5856
dc.identifier.urihttp://hdl.handle.net/11089/54075
dc.description.abstractAgritourism as a niche tourism market has become an alternative income-generating sector for conventional farmers that focus on both production and marketing. Agritourist activities involve joining production and harvest, receiving education and on site-training. However, unless individuals endeavor and they consistently demand these activities, agritourism cannot be promoted among farm operators. In other words, agritourism is a demand-driven sector and requires the loyalty of participants which was measured with respect to more than a single take up of agritourism in the past two years. With this research, the loyalty of agritourists and the factors affecting their persistent participation were estimated based on a sample from the Mid-Atlantic states of the USA. The findings infer that agritourism loyalty is stimulated by the rising level of agritourist education and increasing income. Married people with children also prefer rural participation. Agritourists, who have the potential to become loyal, focus above all on buying fresh and high-value products. Following this, they demonstrate a rising tendency to learn about agricultural production, and to spend quality time with family/friends. These results suggest that with proper marketing strategies, supportive actions designed for farmers that seek alternative income, and the involvement of regional/local authorities in decision making and promotional processes, may contribute to the development of agritourism and expand its market through assuring customer loyalty.en
dc.language.isoen
dc.publisherWydawnictwo Uniwersytetu Łódzkiegopl
dc.relation.ispartofseriesTuryzm/Tourism;2en
dc.rights.urihttps://creativecommons.org/licenses/by-nc-nd/4.0/
dc.subjectagritourismen
dc.subjectdemanden
dc.subjectloyaltyen
dc.subjectdiscrete choiceen
dc.subjectprobabilityen
dc.subjectCOVID-19en
dc.titleStimulating agritourism loyalty in the Mid-Atlantic states of the USAen
dc.typeArticle
dc.page.number193-204
dc.contributor.authorAffiliationCeylan, Rahmiye Figen - Akdeniz University (Antalya, Turkey), Faculty of Agriculture, Department of Agricultural Economicsen
dc.contributor.authorAffiliationGovindasamy, Ramu - Rutgers, the State University of New Jersey (New Brunswick, New Jersey, USA), School of Environmental and Biological Sciences, Department of Agriculture, Food, and Resource Economicsen
dc.contributor.authorAffiliationOzkan, Burhan - Akdeniz University (Antalya, Turkey), Faculty of Agriculture, Department of Agricultural Economicsen
dc.contributor.authorAffiliationPandey, Sonal - Rutgers, the State University of New Jersey (New Brunswick, New Jersey, USA), School of Environmental and Biological Sciences, Department of Agriculture, Food, and Resource Economicsen
dc.identifier.eissn2080-6922
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dc.contributor.authorEmailCeylan, Rahmiye Figen - figenceylan@akdeniz.edu.tr
dc.contributor.authorEmailGovindasamy, Ramu - govind@sebs.rutgers.edu
dc.contributor.authorEmailOzkan, Burhan - bozkan@akdeniz.edu.tr
dc.contributor.authorEmailPandey, Sonal - sp2535@sebs.rutgers.edu
dc.identifier.doi10.18778/0867-5856.34.2.14
dc.relation.volume34


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