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The development of creative tourism in Ukraine and globally during the COVID-19 pandemic

dc.contributor.authorLiubarets, Vladyslava
dc.contributor.authorZinkova, Iryna
dc.contributor.authorZemlina , Yuliia
dc.contributor.authorVoroshylova, Hanna
dc.contributor.authorTymeichuk, Anna
dc.date.accessioned2023-04-26T08:58:15Z
dc.date.available2023-04-26T08:58:15Z
dc.date.issued2022-12-30
dc.identifier.issn0867-5856
dc.identifier.urihttp://hdl.handle.net/11089/46876
dc.description.abstractThe article identifies the challenges to the creative industries in tourism as an important phenomenon in the conditions of the urgent global issue of COVID-19. The concepts of “creative industries”, “creative tourism”, and signs of creative tourism (economic, social and ecological sustainability) have been specified. An analysis has been made, and the issues and opportunities for introducing creative industries into tourism have been determined. It is emphasized that creative tourism, as a self-sufficient product, easily changes format and subject matter depending on the objectives set, while remaining creative in its nature and purpose. The main opportunities for the development of tourist services and creative tourism priority areas have been outlined. Recommendations for introducing creative technologies by relevant government institutions and tourism enterprises have been suggested.en
dc.description.abstractArtykuł przedstawia wyzwania, jakie stoją przed branżami kreatywnymi działającymi w turystyce, będące istotnym zjawiskiem w warunkach globalnego problemu, którym jest pandemia COVID-19. Doprecyzowano pojęcia przemysłu kreatywnego i turystyki kreatywnej oraz określono przejawy turystyki kreatywnej (zrównoważony rozwój ekonomiczny, społeczny i ekologiczny). Po przeprowadzeniu analizy opisano możliwości wprowadzenia branż kreatywnych do turystyki i trudności z ich wprowadzeniem. Autorki podkreślają, że turystyka kreatywna jako produkt samowystarczalny łatwo zmienia format i tematykę w zależności od założonych celów, a jednocześnie zachowuje swój twórczy charakter i twórcze założenia. Omówiono możliwości rozwoju usług turystycznych oraz obszary priorytetowe turystyki kreatywnej. Przedstawiono również rekomendacje odnośnie do wprowadzania technologii kreatywnych przez odpowiednie instytucje rządowe i przedsiębiorstwa turystyczne.pl
dc.language.isoen
dc.publisherWydawnictwo Uniwersytetu Łódzkiegopl
dc.relation.ispartofseriesTuryzm/Tourism;2en
dc.rights.urihttps://creativecommons.org/licenses/by-nc-nd/4.0
dc.subjectcreative industriesen
dc.subjectcreative tourismen
dc.subjectCOVID-19 pandemicen
dc.subjecttourist destinationen
dc.subjecttourist servicesen
dc.subjectprzemysł kreatywnypl
dc.subjectturystyka kreatywnapl
dc.subjectpandemia COVID-19pl
dc.subjectdestynacje turystycznepl
dc.subjectusługi turystycznepl
dc.titleThe development of creative tourism in Ukraine and globally during the COVID-19 pandemicen
dc.title.alternativeRozwój turystyki kreatywnej na Ukrainie i na świecie podczas pandemii COVID-19pl
dc.typeArticle
dc.page.number145-161
dc.contributor.authorAffiliationLiubarets, Vladyslava - National Pedagogical Dragomanov University, Department of Management and Innovative Technologies Social and Cultural Activities, Ukraineen
dc.contributor.authorAffiliationZinkova, Iryna - National Academy of Pedagogical Sciences of Ukraine, Educational and Scientific Center “Pedagogy and Psychology of Higher Education”, Ukraineen
dc.contributor.authorAffiliationZemlina , Yuliia - Kyiv National University of Culture and Arts, Department of Hotel, Restaurant and Tourism Business, Ukraineen
dc.contributor.authorAffiliationVoroshylova, Hanna - Kyiv National University of Culture and Arts, Department of Hotel, Restaurant and Tourism Business, Ukraineen
dc.contributor.authorAffiliationTymeichuk, Anna - Kyiv National University of Technology and Design, Department of Tourism and Hotel and Restaurant Business, Ukraineen
dc.identifier.eissn2080-6922
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dc.contributor.authorEmailLiubarets, Vladyslava - vliubarets@edu.cn.ua
dc.contributor.authorEmailZinkova, Iryna - zinkova8257@neu.com.de
dc.contributor.authorEmailZemlina , Yuliia - zemlina8257@edu-knu.com
dc.contributor.authorEmailVoroshylova, Hanna - voroshylova8257@sci-univ.com
dc.contributor.authorEmailTymeichuk, Anna - tymeychuk8257@acu-edu.cc
dc.identifier.doi10.18778/0867-5856.32.2.08
dc.relation.volume32


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