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  • Ekonomia Międzynarodowa Zeszyt nr 021 (2018)
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AuthorPłoneczka, Karolina (1)SubjectF23 (1)
international business (1)
internationalization (1)L29 (1)luxury goods market (1)LVMH (1)... View MoreDate Issued2018 (1)Has File(s)Yes (1)

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Internationalization process on the example of LVMH 

Płoneczka, Karolina (Wydawnictwo Uniwersytetu Łódzkiego, 2018)
Internationalization is a process commonly used by companies to expand their business. It can be understood as entering new foreign markets by using different methods such as joint-venture, greenfield investments, but also ...

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