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Performance evaluation of green supply chain management
(Wydawnictwo Uniwersytetu Łódzkiego, 2017)
Only what is measured can be managed properly. And the measurement process should serve a continuous improvement of companies and whole supply chains. Data from the performance measurement system should cause an increase ...
Odpowiedzialny marketing, czyli marketing społecznie zaangażowany
(Wydawnictwo Uniwersytetu Łódzkiego, 2017)
Marketing describes the social processes involving the free exchange of goods and services, it is also called the art of selling products. First of all, it is a process based on the planning and execution of ideas, setting ...
Specyfika sprawozdawczości spółek giełdowych na przykładzie spółek sektora energetycznego
(Wydawnictwo Uniwersytetu Łódzkiego, 2017)
The article deals with the reporting of companies listed on the stock exchange. As the result of changes in regulations, public interest entities are increasingly obliged to disclose information regarding environmental ...