Acta Universitatis Lodziensis. Folia Litteraria Polonica: Ostatnio dodane
Wyświetlanie pozycji 441-460 z 1256
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The ugly in fine arts. The sensory nature of terror in the tales of the Brothers Grimm
(Wydawnictwo Uniwersytetu Łódzkiego, 2017)The author, inspired by philosophical aesthetic reflection, presents one of the aesthetic qualities: ugliness. Based on the assumption that “Grimms’ Fairy Tales” directly reach the realm of the unconscious, utilising towards ... -
The “Salt of the Earth” documentary film by Wim Wenders as an implementation of the „text within a text” rhetorical strategy
(Wydawnictwo Uniwersytetu Łódzkiego, 2017)Wim Wenders’s report is devoted to the output of the world-renowned photographer Sebastião Salgado. The presentation of his works in the documentary employed the text within a text composition, or rather „photography within ... -
Strategies for organising the attention of receivers in e-mail marketing
(Wydawnictwo Uniwersytetu Łódzkiego, 2017)The article entitled “Strategies for organising the attention of receivers in e-mail marketing” discusses issues within social communication, more specifically e-mail advertising communication. In it, I consider the ... -
The application of generalising judgements and their influence on the images of selected Polish columnists (a constructivism-focussed quantitative and qualitative approach)
(Wydawnictwo Uniwersytetu Łódzkiego, 2017)The goal of the text was to indicate the image characteristics of an author of a verbal expression which were communicated through expressing generalising judgements, and to establish the difference between such generalisations ... -
Quasi-film commercials. Analysis of selected car manufacturer campaigns
(Wydawnictwo Uniwersytetu Łódzkiego, 2017)When seeking original forms of expression, contemporary commercials often reach for the achievements of film making. That is reflected in references to the conventions of certain film genres, and the references to particular ... -
Muckraker websites (American and European examples)
(Wydawnictwo Uniwersytetu Łódzkiego, 2017)The goal of the article is to compare contemporary websites used by investigative reporters for organising their inquiries and propagating their outcomes. To achieve that goal, I compare the experiences of American and ... -
The sender-receiver relationship as moderator of the persuasive effect in polysemic communication
(Wydawnictwo Uniwersytetu Łódzkiego, 2017)The article presents the results of an empirical experimental study into the functional aspects of polysemous communication in politics. The analyses of the results have led to the following conclusions in terms of the ... -
O narracyjności reportażu radiowego
(Wydawnictwo Uniwersytetu Łódzkiego, 2017)The author takes up the question of the narrativity of the artistic radio message that is radio documentary. It looks at documenatry from the perspective of psychological research on storytelling. Hence it considers the ... -
Perspektywy badania współczesnej genologii radiowej
(Wydawnictwo Uniwersytetu Łódzkiego, 2017)Despite the already widespread constatations on the subject of the blurring of genres in the new media [or “new new media”, as Paul Levinson has it], despite attempts to find a nomenclature able to cope with the transformations ... -
Reportaż radiowy – problemy z współczesną terminologią genologiczną
(Wydawnictwo Uniwersytetu Łódzkiego, 2017)Looking at the various definitions of radio documentary found in academic literature, several common elements can be found which typify the genre. These are: sound as the main constructional element, authentic events ... -
Radio i oralność – z perspektywy językoznawczej
(Wydawnictwo Uniwersytetu Łódzkiego, 2017)Radio as a sound medium, as elaborated in the typical definition of it, constitutes an integral component of the human audiosphere. Human culture is, at source, oral in nature. Orality, a huge category that operates outside ... -
Współczesne radio – pytanie o tożsamość
(Wydawnictwo Uniwersytetu Łódzkiego, 2017)For over a decade now, we have been able to observe the increasing convergence of the media, thus leading to a unifying tendency in the forms of media message, a fusion of different styles and languages as well as of ... -
Radio – platforma audialna
(Wydawnictwo Uniwersytetu Łódzkiego, 2017)Almost one hundred years ago radio introduced mediated aurality to social communications. This revealed the aural dimension of culture and itself became a powerful part of the audiosphere. This democratised access to ... -
Łódzka Szkoła Radioznawcza
(Wydawnictwo Uniwersytetu Łódzkiego, 2017) -
Profesor Elżbieta Pleszkun-Olejniczakowa [1948–2016] – wspomnienie
(Wydawnictwo Uniwersytetu Łódzkiego, 2017) -
Bibliografia prac prof. zw. dr hab. Elżbiety Pleszkun-Olejniczakowej
(Wydawnictwo Uniwersytetu Łódzkiego, 2017) -
Moja podróż na Księżyc
(Wydawnictwo Uniwersytetu Łódzkiego, 2017)The article deals with the complicated fates of my radio drama Podróż na Księżyc [Journey to the Moon]. In it, I write about the inspiration I drew from the work on an article about the subject of death in early silent ... -
Twórczość Tadeusza Różewicza w radiu
(Wydawnictwo Uniwersytetu Łódzkiego, 2017)In the article I focus on the works of Tadeusz Różewicz presented on Polish Radio, of which the most numerous are the works of dramatic art adapted for radio, such as: Akt przerywany [The Interrupted Act], Białe małżeństwo ... -
Radio dla zagranicy – od hard power do soft power w międzynarodowej nadawczości radiowej
(Wydawnictwo Uniwersytetu Łódzkiego, 2017)Shortly after its invention, radio began to be used for political broadcasting with an international range. It was used to exercise power at a distance, sending messages to overseas diplomatic outposts or colonial territories. ... -
Radio Rajdowe Rozgłośni Regionalnej Polskiego Radia w Olsztynie 1998–2016
(Wydawnictwo Uniwersytetu Łódzkiego, 2017)Radio, seen as an accompanying medium needs to participate in the evolution of needs: change its style, create new forms of mutual relations, make use of a multitude of genres resulting from its multimedia status. In a ...