Uwarunkowania związane z kształtowaniem relacji z klientami i dostawcami na rynku B2B
Streszczenie
Building partner relationships is largely the result of some kind of evolution from the repetitive
transactions based on loyalty to the source of purchase and trust between partners. Recurring
transactions are often transformed into long-term relationship in which mutual relations are
governed by contract. If the parties are satisfied with the implementation of the provisions
contained in them that such cooperation can become a close partner relationships. They can lead to
many mutual benefits such as improving product quality and service, shorten order fulfillment
cycles, purchasing efficiencies, improve communication between the supplier and the recipient or
joint research and development.
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