Wyświetlanie pozycji 561-580 z 1270

    • Rhetorical Aspects of Popular Science 

      Załęska, Maria (Wydawnictwo Uniwersytetu Łódzkiego, 2016)
      After having distinguished the two main contexts for the transmission of knowledge – the esoteric and exoteric – the paper offers a systematic comparison between scientific and popular science texts in terms of inventio, ...
    • Hate Speech in Media Discourse 

      Drożdż, Michał (Wydawnictwo Uniwersytetu Łódzkiego, 2016)
      This article is an attempt to seek answers to the question of whether so-called hate speech in the media constitutes a reporting of facts and reflects real social and cultural life or pursues other aims, for example: the ...
    • Sculpture as a Code – Rhetorical Devices Used by the Sculptor 

      Władyka-Łuczak, Zofia (Wydawnictwo Uniwersytetu Łódzkiego, 2016)
      The aim of the paper is to compare the formal organization of a visual message with the rhetorical devices used in a verbal message. This analysis is carried out based on the example of the sculpture Dual by Zbigniew ...
    • Non habemus papam – the Abdication of Benedict XVI as Depicted in Polish Realisations of the Big Picture Report (Genealogical Contexts) 

      Worsowicz, Monika (Wydawnictwo Uniwersytetu Łódzkiego, 2016)
      This article is devoted to outlining characteristics of the big picture report on the basis of publications focusing on the abdication of Pope Benedict XVI. The analysis of this content enables us to determine how the genre ...
    • Algorithms of the Web 

      Szews, Przemysław (Wydawnictwo Uniwersytetu Łódzkiego, 2016)
      The article tackles the problem of the existence of algorithms in selected services and Internet websites. The interfacing of media is the starting point for this discourse, aimed at presenting the processes of automation ...
    • Press Advertising – Varieties and Sub-Varieties. Methods of Promoting the Press 

      Mikosz, Joanna (Wydawnictwo Uniwersytetu Łódzkiego, 2016)
      In the text entitled “Press advertising – varieties and sub-varieties. Methods of promoting the press”, the author discusses press advertising, which is a fast developing mass-media phenomenon. Modernity has granted press ...
    • The Condition of Polish Autobiographical Documentaries – More Similar to a Reality Show? 

      Fiołek-Lubczyńska, Bogumiła; Barczyk-Sitkowska, Agnieszka (Wydawnictwo Uniwersytetu Łódzkiego, 2016)
      The autobiographical documentary has a number of elements which resemble those of a reality show. Such documentaries can be considered to be young directors’ responses to this TV genre and its celebration of voyeurism. The ...
    • The American Broadcast My Lobotomy as an Example of a Radio Feature in the West 

      Kowalska, Natalia (Wydawnictwo Uniwersytetu Łódzkiego, 2016)
      This article consists of two parts. In the first one, I analyse relations between a reportage and a feature. Differences can be found in the way these notions are defined by scholars in Poland and in Western Europe. Polish ...
    • News in Television Broadcasts 

      Grzegorzewski, Krzysztof (Wydawnictwo Uniwersytetu Łódzkiego, 2016)
      The text is focused on the characteristics of news in daily TV programmes, such as the news or broadcasts on round-the-clock television (e.g. TVN 24). The author proposes a definition of news and tries to approach its ...
    • The Feature in Radio – the Elusiveness of the Genre’s Determinants. Notes on the Prix Europa Festival in the Years 2012 and 2013 in the Context of Literary Genetics 

      Bachura-Wojtasik, Joanna; Klimczak, Kinga (Wydawnictwo Uniwersytetu Łódzkiego, 2016)
      The goal of the article is to answer the question: what do radio broadcasters in the West understand to be a ‘feature’? A lack of clarity in terminology in this respect was especially visible during the Prix Europa 2012 ...
    • Cognitive Qualities of Radio Reportage in the Light of Scientific Research 

      Czarnek-Wnuk, Paulina (Wydawnictwo Uniwersytetu Łódzkiego, 2016)
      Despite the fact that radio documentaries broadcast mainly strong emotions, the news valu of this genre is also an essential feature. Therefore, it is necessary to describe the potential of such works to expand knowledge ...
    • Issues of Truth and Correctness vs. Rhetoric in Media Discourse 

      Ostrowski, Marek (Wydawnictwo Uniwersytetu Łódzkiego, 2016)
      Following Niklas Luhmann, the author assumes that communication creates social systems. The system therefore influences the nature of communication. The impact of rhetoric on media discourse can be understood as a result ...
    • Wyimki z biografii jezuitów białoruskich 

      Nalepa, Marek (Wydawnictwo Uniwersytetu Łódzkiego, 2016)
      Empress Catherine II ignored Pope Clement XIV ’s suppression brief from 1773 and preserved the Belarusian branch of the Society of Jesus. The article draws attention to three important events in the history of this group: ...
    • O rokokowej realizacji Tassowego wątku w "Erotykach" Franciszka Dionizego Kniaźnina 

      Mazurkowa, Bożena (Wydawnictwo Uniwersytetu Łódzkiego, 2016)
      The author devotes attention to four pieces from the poetic cycle Erotics (Erotyki, 1779) of Franciszek Dionizy Kniaźnin, cleary inspired by a few scenes from romantic thread of Tancred and Clorinda in epic poem Godfrey ...
    • Przywileje dam mężatek... z drugiej połowy XVIII stulecia 

      Marcinkowska‑Malara, Małgorzata (Wydawnictwo Uniwersytetu Łódzkiego, 2016)
      The article is an edition of an anonymous print from the second half of XVIII century: Przywileje dam mężatek niemieckim językiem pisane, dla powszechnej zabawy na polski przełożone i do druku podane w tym roku with its ...
    • Czarownica w literaturze polskiego oświecenia. Stereotyp i płeć 

      Kowalewska, Danuta (Wydawnictwo Uniwersytetu Łódzkiego, 2016)
      The article focuses on the image of witches in the iconography, literature, and imagination of the inhabitants of Early Modern Europe (from the late Middle Ages to the Enlightenment). It endeavours to explain whether the ...
    • Wiersze pochwalne na cześć Elżbiety z Branickich Sapieżyny i jej najbliższych krewnych 

      Dąbrowski, Szymon Piotr (Wydawnictwo Uniwersytetu Łódzkiego, 2016)
      The paper is devoted to occasional laudatory verses which were written to honour princess Elżbieta Sapieżyna (née Branicka) and the members of her closest family – son Kazimierz Nestor Sapieha, General of the Lithuanian ...
    • Filomela, słowik i poeta. O Naruszewiczowskim przekładzie ody Jeana‑Baptiste’a Rousseau 

      Dąbrowski, Roman (Wydawnictwo Uniwersytetu Łódzkiego, 2016)
      The article is devoted to the analysis of the poem by Adam Naruszewicz Duma do słowika that is the translation of the ode by Jean‑Baptise Rousseau, A Philomele. The poem’s narrative order is marked out by the comparison ...
    • GREP w pracy redaktora – wprowadzenie do zagadnienia 

      Poradecki, Mateusz (Wydawnictwo Uniwersytetu Łódzkiego, 2016)
      The paper considers the use of the Global Regular Expression Print tool in the Adobe InDesign application. The paper shows the results of the research on the utilisation of this tool in editors’ work. It presents examples ...
    • Wykaz publikacji Prof. dr hab. Barbary Wolskiej z lat 1971–2016 

      (Wydawnictwo Uniwersytetu Łódzkiego, 2016)