Zarządzanie kapitalem ludzkim w przemyśle piwowarskim

Abstract

The article presents practices within human capital management in the brewing industry in Poland using as an example two largest capital and manufacturing groups: Lech Browary Wielkopolskie and Grupa Kapitałowa Żywiec. The restructuring process in the brewing industry in Poland is one of the few in the country, where employment rationalization did not entail mass reduction in the workforce. The implemented restructuring measures were determined by the involvement of foreign investors, expected further expansion of the beer market in Poland and adjustments in the consumption model of alcoholic beverages. Management of human capital in the brewing industry summarizes the personnel policy adjustments taking place in domestic enterprises. The article presents assumptions and tools operated within the personnel area, such as assessment centre, BSC, high potention, MBO, outplacement, performance management and empowerment that largely determine the effectiveness of human resource management in a modern organization.