European Spatial Research and Policy Volume 16 (2009) Issue 1
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CONTENT
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The Instruments of Place Branding: How is it Done?
Gregory Ashworth
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Regional Marketing to Change Regional Images: The Example of the Groningen Province Campaign
Pieter Pellenbarg; Wilhelm Meester
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What can We Learn from City Marketing Practice?
Mihalis Kavaratzis
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Place Marketing in Hungary: The Case of Debrecen
Gábor Kozma
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Types and Systems of Actors in Regional Development: Their Function and Regulatory Potential
Jiří Blažek; Martin Hampl
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China's Regional Policy and the Influence of the EU Assistance
Tomasz Kamiński
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Evaluating the Extent and Nature of ‘Envelope Wages’ in the European Union: A Geographical Analysis
Colin Williams
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‘Bikes are Such a Nuisance’ - Visually Impaired People Negotiating Public Space in Groningen
Bettinavan Hoven; Maaike Elzinga
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Divergent Patterns of Adaptation Among Central European Old Industrial Regions
Gabor Lux
Najnowsze pozycje
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Divergent Patterns of Adaptation Among Central European Old Industrial Regions
(Lodz Univeristy Press, 2009-09-29) -
‘Bikes are Such a Nuisance’ - Visually Impaired People Negotiating Public Space in Groningen
(Lodz Univeristy Press, 2009-09-29) -
Evaluating the Extent and Nature of ‘Envelope Wages’ in the European Union: A Geographical Analysis
(Lodz Univeristy Press, 2009-09-29)To evaluate the spatialities of the illegal wage practice where employers pay their declared employees both an official declared wage and an undeclared ‘envelope’ wage so as to avoid tax liabilities, a 2007 survey conducted ... -
Types and Systems of Actors in Regional Development: Their Function and Regulatory Potential
(Lodz Univeristy Press, 2009-09-29)Differentiation of actors derives primarily from the distribution of power and wealth in a society, and thus it has always played an exceptionally significant role. However, as a consequence of the hierarchical organisation ... -
China's Regional Policy and the Influence of the EU Assistance
(Lodz Univeristy Press, 2009-09-29)Firstly, a short outlook has been given on regional inequalities in China. Secondly, the EU assistance programmes and sectoral dialogue have been analysed. Finally, the major research problem - what are the limitations of ... -
Place Marketing in Hungary: The Case of Debrecen
(Lodz Univeristy Press, 2009-09-29)After the political transformations in East-Central Europe local authorities were forced to realise that they have to employ more active policy, and consequently, the use of place marketing became more popular. The study ... -
What can We Learn from City Marketing Practice?
(Lodz Univeristy Press, 2009-09-29)It is evident in contemporary urban studies that the interest in city marketing both as a practice within urban centre management and as an academic sub-discipline has accelerated. There remain, however, several issues ... -
Regional Marketing to Change Regional Images: The Example of the Groningen Province Campaign
(Lodz Univeristy Press, 2009-09-29)In this paper, the data of the inquiries will be analysed. The first question to be answered in the paper relates to the pace and the nature of the changes in image, observed in all three provinces. The second research ... -
The Instruments of Place Branding: How is it Done?
(Lodz Univeristy Press, 2009-09-29)Place branding is the idea of discovering or creating some uniqueness, which differentiates one place from others in order to gain a competitive brand value. This article is not about the concepts or justifications but ...